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HR.com
HR.com, is a website that offers decision making information in the Human Resource Management field. It provides input on how to successfully manage the personnel side of a business. In order to access the detailed information one has to register for a free membership into the website. The site in loaded with daily news and weekly columns of different HR aspects. There are also eight HR communities that appear in colored tabs near the top of the page. These communities are Compensation and Benefits, HR Information Systems, HR Management, Labor Relations, Legal, Organizational Development, Staffing, and Training and Development. In each community there are different articles featured for taking action. There are some reverences to International HR within some articles, but there is not a specific section that deals with the topic exclusively. There is also information on purchasing a book, contracting a consultant, connecting with a peer for a HR question and a training center with products and programs that can be purchased online. I think this is a great site for a human resources manager to refer to; it's extremely detailed and is a constructive tool. It offers up to date information and various levels of input to assist in the decision making process. It helps a manager to keep learning and stay on top of issues affecting their job. Furthermore, I particularly like the existence of the 8 communities. The fact that they break up into different HR sections is a plus for the effectiveness of the website. The only weakness I found in this website was the membership section. In order to access any information as a first time user you have to apply for free membership. It's great that it's free, but the actual process of registration took a bit of time. Other than that it was a very useful site.
1. Given the unusual nature of MTV's business, what planning tools and techniques might be most useful? Explain your choices.
The planning tools and techniques that would be most useful to MTV would be, global environmental scanning, PERT networking, and quantitative forecasting.
Since MTV has such a profound global impact that attracts the youth of the world, the effective use of environmental scanning on a global level is essential to their continued survival. Some of the things that they should watch for would include current trends of today's generation of teenagers and the trends of tomorrow's, as they will both change. Competition that will adapt to these changes first will be in the best position to retain those customers. In addition, MTV should have a tailored local environmental scanning practice to ensure that local politics, economics and other power shifts are monitored, and report trends to the main office. As a recognized global name, MTV has a greater responsibility to ensure that its environmental scanning practices are ethical and legal. They should hire competent and effective managers who can lead in not only their particular country, but also in a world of continuous change.
The second planning tool that MTV can use effectively should begin it's annual planning by establishing a PERT Network. This network would provide the foundation for the entire year's goal. The annual MTV music video awards show would be the grand finale. An established team, that would have overall vision for the MTV program, should keep things on track, but for individual projects like concerts, parties and videos, they should carefully allocate a project manager for these individual and distinct projects. These project managers could use GANT or load charts that would outline their projects in great detail. They would tie their project in with the PERT network to provide a seamless timeline. The use of this type of planning would demand in depth planning, and forecasting of resources and budgets.
They use extensive quantitative forecasting by MTV would be a final technique that I would advise MTV to use. They would be able to predict the future behaviors of the next generation, economic trends and competition plans. Most importantly MTV would effectively study the habits and needs of young people so that they can meet those needs in the future. A valid benchmark for MTV would have to come from itself as BET is it's only threatening competition. No other music video program has the global depth and networking capability as MTV. For this reason, they need to consider the effects of cannibalization from their other owned businesses like VH1, and CMT. Although MTV strives to meet a larger market, their other companies target niche markets similar to BET.
If MTV develops these techniques and use them effectively to predict future trends and continue to meet the needs of their target audience, they will continue to be an effective entertainment business.
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